WHAT IS AN ORDER BUMP?!!?! Realistically, you first have an order form and then you go into an upsell form more than likely you are showing people one product such as light bulbs and the you're selling them more lightbulbs, but when you have the possibility of adding an oder bump, it is allowing you to sell more of the same product or a different product on the same order page.
Stop with trial and error marketing, get your proven repeatable processes, and fire your boss.
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